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Overview
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TruOliv™ is a USDA and EU-certified, whole olive tree extract with representative actives of hydroxytyrosol and oleuropein from the fruit and leaf, respectively. TruOliv™ boasts a diverse spectrum of polyphenols enriched by the intense heat of the Moroccan stretch of the Saharan Desert.
Desert enrichment of the TruOliv™ polyphenols is a unique thermo-evaporative threat in the olive tree that results in a concentrated nutritional active that is free from any solvent, hydrolysis or waste-water processing. The conditions affording these characteristics, include but are not limited to:
• Arid, ≥ 140° F (60° C) in direct sun and rocky conditions
• Low water reserves; high water salinity
• Thermo-evaporative threads activates phenolic biosynthetic pathway (PAL)
• Phenylalanine Ammonia Lyase (PAL) activation increases polyphenol synthesis
Hydroxytyrosol, one of many polyphenols in extra virgin olive oil is a marker of olive oil quality. It is among 35+ polyphenols found in extra virgin olive oil, which are collectively described as total polyphenols (PP). A 250 mg (single capsule) dose of TruOliv™ per day delivers a number of these polyphenols in what would equate to approximately 11 tsp of good quality extra virgin olive oil (EVOO). Research has shown that the cardiovascular and anti-inflammatory potential of EVOO is optimized when it is consumed, as in Greece, in the average quantity of 11 teaspoons (3-4 tbsp.) per day. Contrastingly, the per capita consumption of quality EVOO is very low in the United States and many other parts of the world, averaging only one-half (1/2) teaspoon/ day.
Hydroxytyrosol FACTS:
• Smallest sized polyphenol known
• Most studied polyphenol in olive oil
• Highest ORAC polyphenol
• Polyphenol with efficient absorption
• Exclusive to olives/olive oil and wine
TruOliv™ delivers a quality-sourced hydroxytyrosol active that is found in the olive fruit’s natural matrix, alongside other native olive polyphenols. A single 250 mg dose of TruOliv™ easily meets EFSA’s 5 mg/day hydroxytyrosol minimum dose claim for protection against LDL oxidation.
Benefits
• Healthy metabolic regulation
• Healthy heart and vascular system
• Supports healthy cholesterol levels
• Promotes a healthy inflammatory response
• Fortifies the immune system
• Powerful antioxidant activity
• Healthy control of cellular growth
Composition
TruOliv™ is 100% derived from the olive tree. Proprietary concentrations of olives at varying stages of maturity along with both baby and adult leaves are collected and processed without heat or solvents to deliver an enriched powder extract, standardized to Hydroxytyrosol, oleoropein, and a spectrum of other olive polyphenols, collectively characterized as Total Polyphenols.
Safety
The olive leaf and fruit and their derived phenolics including hydroxytyrosol, have shown no adverse effects in published studies. Many scientific inquiries into the safety of constituents found in TruOliv™ supports its safe use in dietary supplement formulations.Please contact us at for specific academic pricing.
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- Properties
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Overview